--- title: Intershop Blog | Customer Experience description: Customer Experience | Your hotspot for market and technology trends in B2B e-commerce image: https://blog.intershop.com/hubfs/Blog/featured-image/featured-blog.png --- [Skip to the main content.](https://blog.intershop.com/tag/customer-experience#main-content) [![logo\_intershop\_hubspot](https://blog.intershop.com/hs-fs/hubfs/Logos/logo_intershop_hubspot.png?width=179&height=31&name=logo_intershop_hubspot.png "logo_intershop_hubspot")](https://www.intershop.com/en/) [![logo\_intershop\_hubspot](https://blog.intershop.com/hs-fs/hubfs/Logos/logo_intershop_hubspot.png?width=179&height=31&name=logo_intershop_hubspot.png "logo_intershop_hubspot")](https://www.intershop.com/en/) Toggle Menu Toggle Menu - Solutions - [Advanced personalization strategies](https://4791871.hs-sites-eu1.com/en/solutions/advanced-personalization-strategies) - Knowledge hub - [Documentation](https://docs.sparque.ai/) - About us # Intershop Blog Your hotspot for market and technology trends in B2B e-commerce ### Customer Experience [![Your site is live. Can you see what's working and keep improving it?](https://blog.intershop.com/hs-fs/hubfs/Blog/banners/banner-blog-can-you-see-what-is-working.png?width=1464&height=761&name=banner-blog-can-you-see-what-is-working.png)](https://blog.intershop.com/your-site-is-live-can-you-see-whats-working-and-keep-improving) 5 min read #### [Your site is live. Can you see what's working and keep improving it?](https://blog.intershop.com/your-site-is-live-can-you-see-whats-working-and-keep-improving) ![Picture of Lee Trotter](https://blog.intershop.com/hs-fs/hubfs/Lee%20headshot.png?width=30&name=Lee%20headshot.png) [Lee Trotter](https://blog.intershop.com/author/lee-trotter) | ![Picture of Chantal Morales](https://blog.intershop.com/hs-fs/hubfs/Landingpages/3_people/Chantal-Morales-Data-Realm-Partner.png?width=30&name=Chantal-Morales-Data-Realm-Partner.png) [Chantal Morales](https://blog.intershop.com/author/chantal-morales) | Oct 7, 2026 [Best Practices](https://blog.intershop.com/tag/best-practices) [Customer Experience](https://blog.intershop.com/tag/customer-experience) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Read more](https://blog.intershop.com/your-site-is-live-can-you-see-whats-working-and-keep-improving) [![The benefits of personalization for the spare parts industry](https://blog.intershop.com/hs-fs/hubfs/Blog/banners/spare-parts-industry_EN.png?width=1464&height=761&name=spare-parts-industry_EN.png)](https://blog.intershop.com/the-benefits-of-personalization-for-the-spare-parts-industry) 3 min read #### [The benefits of personalization for the spare parts industry](https://blog.intershop.com/the-benefits-of-personalization-for-the-spare-parts-industry) ![Picture of Tobias Giese](https://blog.intershop.com/hs-fs/hubfs/Landingpages/3_people/Tobias_Giese_200x200.png?width=30&name=Tobias_Giese_200x200.png) [Tobias Giese](https://blog.intershop.com/author/tobias-giese) | Apr 23, 2026 [Customer Experience](https://blog.intershop.com/tag/customer-experience) [Personalization](https://blog.intershop.com/tag/personalization) [Servitization](https://blog.intershop.com/tag/servitization) [Trends](https://blog.intershop.com/tag/trends) [AI](https://blog.intershop.com/tag/ai) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Read more](https://blog.intershop.com/the-benefits-of-personalization-for-the-spare-parts-industry) [![OMS: A total game changer for e-commerce](https://blog.intershop.com/hs-fs/hubfs/Blog/banners/oms-EN.jpg?width=1464&height=761&name=oms-EN.jpg)](https://blog.intershop.com/oms-a-total-game-changer-for-e-commerce) 7 min read #### [OMS: A total game changer for e-commerce](https://blog.intershop.com/oms-a-total-game-changer-for-e-commerce) ![Picture of Frank Calviño](https://blog.intershop.com/hs-fs/hubfs/Blog/staff/Frank_Calvino.jpg?width=30&name=Frank_Calvino.jpg) [Frank Calviño](https://blog.intershop.com/author/frank-calvino) | Apr 23, 2026 [Customer Experience](https://blog.intershop.com/tag/customer-experience) [Personalization](https://blog.intershop.com/tag/personalization) [AI](https://blog.intershop.com/tag/ai) [Global Commerce](https://blog.intershop.com/tag/global-commerce) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Read more](https://blog.intershop.com/oms-a-total-game-changer-for-e-commerce) [![The transformative power of generative AI in B2B e-commerce](https://blog.intershop.com/hs-fs/hubfs/Blog/banners/blog-shopping-tomorrow-02_EN.jpg?width=1464&height=761&name=blog-shopping-tomorrow-02_EN.jpg)](https://blog.intershop.com/the-transformative-power-of-generative-ai-in-b2b-e-commerce) 6 min read #### [The transformative power of generative AI in B2B e-commerce](https://blog.intershop.com/the-transformative-power-of-generative-ai-in-b2b-e-commerce) ![Picture of Robert de Boer](https://blog.intershop.com/hs-fs/hubfs/Landingpages/3_people/Robert_de_Boer_round_200x200.png?width=30&name=Robert_de_Boer_round_200x200.png) [Robert de Boer](https://blog.intershop.com/author/robert-de-boer) | Apr 23, 2026 [Customer Experience](https://blog.intershop.com/tag/customer-experience) [Platform & Solutions](https://blog.intershop.com/tag/platform-solutions) [AI](https://blog.intershop.com/tag/ai) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Read more](https://blog.intershop.com/the-transformative-power-of-generative-ai-in-b2b-e-commerce) [![How AI can increase your value as a B2B e-commerce professional](https://blog.intershop.com/hs-fs/hubfs/Blog/banners/ai-increase-value-b2b-professional_EN.jpg?width=1464&height=761&name=ai-increase-value-b2b-professional_EN.jpg)](https://blog.intershop.com/how-ai-can-increase-your-value-as-a-b2b-e-commerce-professional) 3 min read #### [How AI can increase your value as a B2B e-commerce professional](https://blog.intershop.com/how-ai-can-increase-your-value-as-a-b2b-e-commerce-professional) ![Picture of Nils Breitmann](https://blog.intershop.com/hs-fs/hubfs/People/Nils-Breitmann-Intershop.jpg?width=30&name=Nils-Breitmann-Intershop.jpg) [Nils Breitmann](https://blog.intershop.com/author/nils-breitmann) | Apr 23, 2026 [Customer Experience](https://blog.intershop.com/tag/customer-experience) [Personalization](https://blog.intershop.com/tag/personalization) [AI](https://blog.intershop.com/tag/ai) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Read more](https://blog.intershop.com/how-ai-can-increase-your-value-as-a-b2b-e-commerce-professional) [![Transforming aftermarket parts sales: The power of 3D visualization and AI-powered image search](https://blog.intershop.com/hs-fs/hubfs/Blog_Banner_cds_EN.jpg?width=1464&height=761&name=Blog_Banner_cds_EN.jpg)](https://blog.intershop.com/transforming-aftermarket-parts-sales-the-power-of-3d-visualization-and-ai-powered-image-search) 6 min read #### [Transforming aftermarket parts sales: The power of 3D visualization and AI-powered image search](https://blog.intershop.com/transforming-aftermarket-parts-sales-the-power-of-3d-visualization-and-ai-powered-image-search) ![Picture of Nick Thompson](https://blog.intershop.com/hs-fs/hubfs/Nick_Thompson_cds-visual_headshot_round.jpg?width=30&name=Nick_Thompson_cds-visual_headshot_round.jpg) [Nick Thompson](https://blog.intershop.com/author/nick-thompson) | Apr 23, 2026 [Digital Customer Portal](https://blog.intershop.com/tag/digital-customer-portal) [Customer Experience](https://blog.intershop.com/tag/customer-experience) [Servitization](https://blog.intershop.com/tag/servitization) [AI](https://blog.intershop.com/tag/ai) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Read more](https://blog.intershop.com/transforming-aftermarket-parts-sales-the-power-of-3d-visualization-and-ai-powered-image-search) [![Game changer servitization: How manufacturer Huisman leverages a digital customer portal](https://blog.intershop.com/hs-fs/hubfs/Blog/banners/blog-huisman-EN.jpg?width=1464&height=761&name=blog-huisman-EN.jpg)](https://blog.intershop.com/game-changer-servitization-how-manufacturer-huisman-leverages-a-digital-customer-portal) 7 min read #### [Game changer servitization: How manufacturer Huisman leverages a digital customer portal](https://blog.intershop.com/game-changer-servitization-how-manufacturer-huisman-leverages-a-digital-customer-portal) ![Picture of Robert de Boer](https://blog.intershop.com/hs-fs/hubfs/Landingpages/3_people/Robert_de_Boer_round_200x200.png?width=30&name=Robert_de_Boer_round_200x200.png) [Robert de Boer](https://blog.intershop.com/author/robert-de-boer) | Apr 23, 2026 [Customer Experience](https://blog.intershop.com/tag/customer-experience) [Platform & Solutions](https://blog.intershop.com/tag/platform-solutions) [AI](https://blog.intershop.com/tag/ai) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Read more](https://blog.intershop.com/game-changer-servitization-how-manufacturer-huisman-leverages-a-digital-customer-portal) [![The future of B2B e-commerce is autonomous](https://blog.intershop.com/hs-fs/hubfs/Blog/banners/autonomous-commerce-tobias_EN.jpg?width=1464&height=761&name=autonomous-commerce-tobias_EN.jpg)](https://blog.intershop.com/the-future-of-b2b-e-commerce-what-is-autonomous-commerce) 5 min read #### [The future of B2B e-commerce: What is autonomous commerce and how is it going to revolutionize the sector?](https://blog.intershop.com/the-future-of-b2b-e-commerce-what-is-autonomous-commerce) ![Picture of Diana Schumann](https://blog.intershop.com/hs-fs/hubfs/Landingpages/3_people/Diana_Schumann_S.png?width=30&name=Diana_Schumann_S.png) [Diana Schumann](https://blog.intershop.com/author/diana-schumann) | Apr 23, 2026 [Customer Experience](https://blog.intershop.com/tag/customer-experience) [Personalization](https://blog.intershop.com/tag/personalization) [AI](https://blog.intershop.com/tag/ai) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Agentic Commerce](https://blog.intershop.com/tag/agentic-commerce) [Read more](https://blog.intershop.com/the-future-of-b2b-e-commerce-what-is-autonomous-commerce) [![Scaling success: How RAJA leverages Intershop for a seamless B2B customer experience](https://blog.intershop.com/hs-fs/hubfs/Blog/banners/raja-EN.jpg?width=1464&height=761&name=raja-EN.jpg)](https://blog.intershop.com/scaling-success-how-raja-leverages-intershop-for-a-seamless-b2b-customer-experience) 9 min read #### [Scaling success: How RAJA leverages Intershop for a seamless B2B customer experience](https://blog.intershop.com/scaling-success-how-raja-leverages-intershop-for-a-seamless-b2b-customer-experience) ![Picture of Frank Calviño](https://blog.intershop.com/hs-fs/hubfs/Blog/staff/Frank_Calvino.jpg?width=30&name=Frank_Calvino.jpg) [Frank Calviño](https://blog.intershop.com/author/frank-calvino) | Apr 23, 2026 [Customer Experience](https://blog.intershop.com/tag/customer-experience) [B2B Commerce](https://blog.intershop.com/tag/b2b-commerce) [Read more](https://blog.intershop.com/scaling-success-how-raja-leverages-intershop-for-a-seamless-b2b-customer-experience) [1](https://blog.intershop.com/tag/customer-experience/page/1) [2](https://blog.intershop.com/tag/customer-experience/page/2) [3](https://blog.intershop.com/tag/customer-experience/page/3) [Next](https://blog.intershop.com/tag/customer-experience/page/2) PLATFORM PLATFORM - [Commerce Management](https://www.intershop.com/en/intershop-commerce-management) - [Digital Experience](https://www.intershop.com/en/e-commerce-platform/digital-experiences) - [Search and Recommendations](https://www.intershop.com/en/search-and-recommendations) - [Customer Engagement Center](https://www.intershop.com/en/customer-engagement-center) - [Order Management](https://www.intershop.com/en/intershop-order-management) - [Copilot for 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